institute of Products

  1. Understand your customers To be a good Product Manager you need to know what your customers want and which problems, habits and preferences they have. To figure this out, you first define the customer profiles. Putting together the profiles is an important step, but you need to understand them as well. This is where you need data insights. Your customers’ behavior affects your decision-making, as customer profiles allow you to make good decisions based on documented user experiences and desires. Not only do you need to understand your customers before building your product, but you need to understand how they respond to it after launch. You’ll start receiving information about where the pain points are for your users, and where they’re dropping off. If you understand data, you’ll understand exactly where those are and be able to prioritize which ones to fix first. It’ll also help you when it comes to  gathering feedback . Feedback helps you find out what that group of customers th

  There are a few success stories of intrapreneurship and overcoming the uncertainty of the future in the business history books here in the United States and around the world. BigStock Photo 278251537 One notable instance is with Frito Lay and   Flamin’ Hot Cheetos . Now the most successful product from the company, this idea was pioneered during a time of corporate difficulty at the organization by, believe it or not, a janitor making minimum wage! Frito Lay decided to send out a company-wide note that told all employees to “act like the owner” to help them turn profits around. This note reached janitor Richard Montañez, and he chose to bring his culture and life experience into the situation of turning Frito Lay around. He expressed to the CEO that no snacks appealed to the Latino community, so he had been purchasing their products, taking them home, and adding spices to them. The CEO and executives of Frito Lay took Mr. Montañez’s suggestion seriously, creating Flamin’ Hot Cheetos

  API - Swagger, Design, Develop, Document, Test   https://swagger.io Faster, Standardized API Design Accelerate your team’s design process without any loss in quality or organizational style consistency with a powerful Editor that’s fully compliant with the latest Swagger (OpenAPI) standards. A Powerful Editor equipped with smart error feedback and syntax auto-completion API Mocking to virtualize operations without any code Style Validators for ensuring design consistency across multiple APIs Domains for storing, reusing and referencing common OAS syntax across multiple APIs API Development Made Fast and Simple SwaggerHub is an integrated API design and documentation platform, built for teams to drive consistency and discipline across the API development workflow. SwaggerHub offers features to support your team's API Design workflow: Faster, Standardized API Design Accelerate your team’s design process without any loss in quality or organizational style consistency with a powerful

  API - Postman, store, catalog and collaborate https://www.postman.com/product/what-is-postman/ What is Postman? Postman is an API platform for building and using APIs. Postman simplifies each step of the API lifecycle and streamlines collaboration so you can create better APIs—faster. Tools The Postman platform includes a comprehensive set of tools that help accelerate the API lifecycle—from design, testing, documentation, and mocking to the sharing and discoverability of your APIs. Intelligence The Postman platform gives you advanced intelligence and insights about all of your API operations by leveraging alerts and security warnings, search, reporting, and more. Integrations Postman integrates with the most important tools in your software development pipeline to enable API-first practices. The Postman platform is also extensible through the  Postman API  and through  open source technologies . Trending Workspaces, Collections, and APIs Discover the APIs, workspaces and collections

  API - Anypoint Platform; APIs and integrations https://www.mulesoft.com/platform/enterprise-integration Build Design and build APIs and integrations at lightning speed Use reusable assets to build APIs and integrations with clicks or code — whether it is through a web interface or desktop IDE. Transform data automatically, test your APIs and integrations, and plug your enterprise integrations into CI/CD pipelines with built-in support for Maven and Jenkins. Deploy Run anywhere — cloud, on-premises, and containerized environments Deploy to any environment with our hybrid platform — on-premises, in the cloud, or in containerized environments. Ensure 99.99% uptime with  CloudHub , MuleSoft’s fully managed infrastructure, or deploy into Docker containers and Kubernetes clusters on AWS, Azure, GCP, and on-premises using  Anypoint Runtime Fabric . Secure Ensure automated security and threat protection at every layer Get out-of-the-box  compliance  for ISO 27001, SOC 2, PCI DSS, and GDPR, a

  Analytics - eleasticsearch, fast search, tine tuned https://www.elastic.co/elasticsearch/ Elasticsearch is a distributed, RESTful search and analytics engine capable of addressing a growing number of use cases. As the heart of the Elastic Stack, it centrally stores your data for lightning fast search, fine‑tuned relevancy, and powerful analytics that scale with ease. Search your way Elasticsearch lets you perform and combine many types of searches — structured, unstructured, geo, metric — any way you want. Start simple with one question and see where it takes you. Analyze at scale It's one thing to find the 10 best documents to match your query. But how do you make sense of, say, a billion log lines? Elasticsearch aggregations let you zoom out to explore trends and patterns in your data. SPEED Elasticsearch is fast. Really, really fast. Rapid results When you get answers instantly, your relationship with your data changes. You can afford to iterate and cover more ground. Powerful

  AML - Lucinity, behavioral insights https://www.lucinity.com Unchain the real potential of your AML data Unlock behavioral insights to identify risky customers and reduce your exposure with Lucinity's SaaS platform. Transaction Monitoring Reap the benefits of Human AI in transaction monitoring with better detection, faster review, and super-efficient SAR management. Learn more Actor Intelligence Gain a holistic view of your customers based on comprehensive data analysis. Understand their risk and enhance your compliance programs. Learn more SAR Manager Streamline your reporting process with the Lucinity SAR Manager. File straight from a case to regulators around the world and manage all your SARs in one place. Human AI Let’s empower humans to do what humans are uniquely good at. Human AI means playing to our respective strengths—man and machine—to achieve a greater whole. Lucinity’s passion is for simple-to-use systems that work with humans, not against them. At Lucinity, we beli

  AI Learning - H20 Driverless AI https://www.h2o.ai/products/h2o-driverless-ai/ Driverless AI: The Platform to Make Your Own AI AI and AutoML in a single platform AI to do AI Delivers insights and interpretability Customize and extend with 130+ open source recipes or your domain expertise Natural Language Processing Text data can contain critical information to inform better predictions. Driverless AI automatically converts text strings into features using powerful techniques like TFIDF, CNN, and GRU. Driverless AI now also includes state-of-the-art PyTorch BERT transformers. With advanced NLP techniques, Driverless AI can also process larger text blocks and build models using all available data and to solve business problems like sentiment analysis, document classification, and content tagging. Image Processing H2O Driverless AI delivers state-of-the-art image processing capabilities using over 30 pre-trained image transformers and models including (SE)-ResNe(X)ts, DenseNets, MobileN

  AI Learning - AWS Sagemaker    Amazon SageMaker helps data scientists and developers to prepare, build, train, and deploy high-quality machine learning models quickly by bringing together a broad set of capabilities purpose-built for machine learning. Amazon SageMaker JumpStart helps you quickly and easily get started with machine learning. The solutions are fully customizable and supports one-click deployment and fine-tuning of more than 150 popular open source models such as natural language processing, object detection, and image classification models. Popular solutions include: Extract & Analyze Data Automatically extract, process, and analyze documents for more accurate investigation and faster decision making. Fraud Detection Automate detection of suspicious transactions faster and alert your customers to reduce potential financial loss. Churn Prediction Predict likelihood of customer churn and improve retention by honing in on likely abandoners and taking remedial actions

  Agile Tools - JIRA https://www.atlassian.com/software/jira Jira is a proprietary issue tracking product developed by Atlassian that allows bug tracking and agile project management. Jira is a well-known project management tool. Create EPICS, user stories, and issues to manage your software development Stay on track – even when the track changes Use new roadmaps to sketch out the big picture, communicate plans with stakeholders, and ensure your team stays on the same page. Ditch the spreadsheets Keep every detail of a project centralized in real time so up-to-date info can flow freely across people, teams, and tools.

  A/B Testing - Optimizely, web tests, validate hypothesis https://www.optimizely.com Don’t guess, A/B test Test changes before rolling them out across your website. Learn what actually improves performance. Run multivariate tests, multi-armed bandits, A/B/n tests, backed by data science. Move the needle Quickly set up tests with our visual editor, measure with events and optimize for the metrics that matter the most to your business. Any marketer can do it! Increase revenue Convert more of your traffic into real world sales and conversions using experimentation. Use personalization to show them 1:1 custom touchpoints using data from your website.   CMS Content Cloud Content management system (CMS) Authoring & layout Headless API Approval workflows Explore the possibilities Ecommerce Commerce Cloud Multisite & multi-lingual Visitor targeting Project collaboration Inventory & order management Explore the possibilities Optimization Intelligence Cloud A/B testing & experim